Moderator: Sona Sharma, Chief Marketing Officer, TechServe Alliance 

Panelists:

• Milgrim Bello, Vice President of Strategic Marketing INSPYR Solutions
• Tim Glennie, Co-Founder and Managing Partner BridgeView IT 
• Pete Newsome, President, 4 Corner Resources 

This panel promises to provide tailored insights, inspiration, and a roadmap for staffing professionals eager to elevate their digital marketing game. Whether it's attracting top talent, promoting staffing services, or differentiating oneself in a saturated market, a targeted digital marketing approach is crucial. But with so many strategies available, where does one begin?  

Join us for a riveting panel discussion where seasoned industry executives share their successful marketing journeys. They will unpack the myriad facets of the digital marketing spectrum, offering clarity and actionable insights on:  

• Creating your digital marketing plan  

• Choosing your medium and channels – emails, blogs, social media, etc.  

• Creating engaging content 

• Navigating the decision between in-house efforts and outsourcing  

• Leveraging Martech and AI, including tools like ChatGPT