Andy Weiss is a global marketing leader who drives growth by combining well-crafted brand storytelling with high-converting demand generation. His data-driven marketing approach led to one of the first paid search ads on Google, the introduction of a mobile app before we ever called them apps and a viral product launch that married hot dogs and Facebook. Andy’s marketing career includes a familiar array of international B2B SaaS and B2C brands, including Linxup, Ungerboeck, Apollo Education Group, Oscar Mayer, Sprint, Comcast, State Farm, AOL, Hyatt Hotels, and Walgreens along with a cast of challengers who are upstarts in their respective industries. Andy holds an MBA from the University of Chicago Booth School of Business and a BA from the University of Notre Dame.