Name
TechServe Executive Summit General Session What Buyers Really Want: Inside the Decision-Making Process of Selecting IT Staffing Partners
Date & Time
Thursday, November 6, 2025, 2:30 PM - 3:30 PM
Koorosh Dehghan Anna Frazzetto
Description

In a crowded and competitive IT staffing market, what actually influences buyer decision-making? What makes one firm stand out over another? 

In this candid panel discussion, you’ll hear directly from IT staffing buyers with different perspectives—from procurement to technology leaders—who will share what matters most when selecting and managing staffing partners. They’ll discuss key expectations around speed, quality, pricing, compliance, and value-add services, as well as how trust and transparency factor into long-term relationships. 

This panel will explore what increasing client expectations mean for IT staffing firms—and how they should adapt their approach to move beyond being a vendor to becoming a trusted advisor. 

Moderator:  Anna Frazzetto, CEO, AFM Strategic Partners, and At-Large Director, BoD, TechServe Alliance

Panelists: 

  • Koorosh Dehghan, Sr. Director, Global Procurement, Marriott International
  • Craig Cuyar, Global CIO, Omnicom Group
  • Bianca Lochner, Ph.D., CIO, City of Scottsdale