MASTERING RECRUITMENT IN TODAY’S

COMPETITIVE MARKET

This recruiting training series will provide IT and Engineering recruiters with valuable insights and practical strategies to enhance their recruitment efforts, fill more contracts and job orders, increase their production, income and drive success in a competitive marketplace.   

Barb Bruno will also interact with audience members after each training session to answer any questions.

January 14, 2025 12:30 PM - 1:30 PM ET

Success in the IT and Engineering contract staffing profession goes beyond technical skills and industry knowledge. A recruiter’s attitude, the expectations they set, their willingness to go above and beyond, and their tenacity play pivotal roles in achieving exceptional results. This training explores how these qualities impact a recruiter's effectiveness, candidate satisfaction, and overall success.

By cultivating a positive mindset, setting high standards, embracing challenges, and demonstrating persistence, recruiters can differentiate themselves in a competitive market and achieve sustained growth and success.  Barb will address:

The Impact of Your Attitude:

  • Understand how a positive attitude can influence interactions with candidates and the level of success you achieve.
  • Learn techniques to maintain optimism and resilience in the face of challenges, rejection, and disappointments.
  • Discover the impact of attitude on team morale and productivity.

Setting High Expectations:

  • The importance of setting and communicating high expectations for performance and outcomes.
  • Strategies to ensure consistency in meeting and exceeding these expectations.
  • The role of expectations in building trust and credibility with candidates.

Doing What Others Won’t:

  • Identify opportunities to go the extra mile in sourcing and recruiting candidate engagement.
  • Examples of proactive and creative approaches that set top recruiters apart.
  • The long-term benefits of consistently exceeding expectations and delivering exceptional service and nurturing candidates.

Embracing Tenacity:

  • The critical role of persistence in overcoming obstacles and achieving goals.
  • Techniques to stay motivated and focused during challenging times.
  • The impact of accountability

February 11, 2025 12:30 PM - 1:30 PM ET

Why should a contractor or consultant have you represent them vs. your competition?  If you can’t answer that question, no one will take time to figure out the answer.

Personal branding is crucial for recruiters aiming to stand out in the competitive IT and Engineering staffing job market. You will leave this training session knowing how to present a strong personal brand which will help you attract top talent and establish credibility.

Building Your Brand:

  • Define your unique value proposition and personal brand.
  • Create a professional online presence through LinkedIn and other social media platforms.
  • Share industry knowledge and insights to position yourself as a workforce | workplace expert.  

Maintaining Your Brand:

  • Consistently update your profiles with relevant achievements and experiences.
  • Engage with your targeted audience. 
  • Focus on how you can benefit the candidates you represent.

Leveraging Your Brand:

  • Become a recruiter of choice.
  • Use your brand to build trust and rapport with candidates.
  • Leverage your brand to triple referrals and attract top talent.
  • Build an army of recruiters who will help you represent the best talent.

March 11, 2025 12:30 PM - 1:30 PM ET

Artificial Intelligence and advanced recruitment tools can significantly enhance the efficiency and effectiveness of the hiring process. This training will explore how you can utilize AI and other tools to attract and engage top talent, streamline workflows, and make data-driven decisions.

AI in Recruitment:

  • Implement AI-powered systems for better candidate matching.
  • Use AI chatbots to automate initial candidate interactions and screening.
  • Leverage AI analytics to predict hiring trends and candidate behavior.

Advanced Recruitment Tools:

  • Utilize sourcing tools like LinkedIn Talent Insights and GitHub.
  • Incorporate video interviewing platforms for remote screening.
  • Employ systems to manage candidate relationships and pipelines.

Data-Driven Decisions:

  • Use analytics tools to track recruitment metrics and performance.
  • Make informed decisions based on data trends and insights.
  • Continuously optimize your recruitment strategy using data feedback.

April 8, 2025 12:30 PM - 1:30 PM ET

In the competitive IT and Engineering staffing industry, having a robust professional network is essential for finding and attracting top talent. This session will guide recruiters on how to build and leverage a strong network across various platforms, including LinkedIn, industry events, online communities, and professional associations.

Building a Network on LinkedIn:

  • Connect with industry professionals, groups, and influencers.
  • Regularly update your LinkedIn profile and company page.
  • Participate in relevant discussions and share valuable content.
  • Use LinkedIn's advanced search features to find and connect with candidates.
  • Personalize connection requests and follow up messages.
  • Share job openings and industry insights to keep your network engaged.

Engaging in Industry Events and Conferences:

  • Attend industry-specific conferences, trade shows, and networking events.
  • Participate in panel discussions and workshops to increase visibility.
  • Collect and exchange business cards or digital contact information.
  • Follow up with contacts made at events to build lasting professional relationships.

Joining and Participating in Online Communities:

  • Join online forums and communities relevant to IT and Engineering.
  • Engage in discussions, answer questions, and share expertise.
  • Use platforms like Reddit, GitHub, and Stack Overflow to connect with potential candidates.
  • Share job openings and company news in these communities to attract talent.

Membership in Professional Associations:

  • Become a member of professional associations like IEEE, ACM, or other relevant organizations.
  • Attend association meetings, webinars, and networking events.
  • Take advantage of member directories to connect with other professionals.
  • Contribute to association publications and newsletters to enhance visibility.

Utilizing Social Media Platforms:

  • Use Twitter, Facebook, and Instagram to share company updates and job postings.
  • Engage with industry hashtags and participate in relevant conversations.
  • Create and share valuable content to position yourself as a thought leader.
  • Connect with potential candidates and industry peers on these platforms.

Building and Maintaining Personal Relationships:

  • Schedule regular catchups with key contacts and candidates.
  • Offer to help and provide value to your network without expecting immediate returns.
  • Use personalized communication to strengthen relationships.
  • Show appreciation and recognize contributions from your network.

May 13, 2025 12:30 PM - 1:30 PM ET

In the competitive world of IT and Engineering staffing, recruiters often face challenges such as candidate ghosting and offer turndowns, overcoming objections, and increasing referrals. This training will provide practical strategies to address these common issues, helping recruiters to maintain strong candidate relationships and fill contracts and job orders more efficiently.

Addressing Problem Areas:

  • Establish clear and consistent communication channels with candidates.
  • Set expectations early in the recruitment process.
  • Closing and preclosing to drastically reduce problem areas
  • Follow up regularly and personalize communication to keep candidates engaged.

Overcoming Objections:

  • Understand common candidate objections and prepare responses.
  • Build trust by addressing concerns transparently.
  • Highlight unique selling points.

Increasing Referrals (Candidate & Client):

  • Implement a structured referral program with incentives.
  • Provide client referrals to your account executives
  • Leverage social proof and testimonials to attract more referrals.